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MARKETING 3.0: THE AGE OF PARTICIPATION
Marketing 3.0 is aimed at customer satisfaction. Customer satisfaction not merely as consumers, but as a human being in the fullest sense of the term. In Marketing 3.0 companies differ according to the values they bring. In the current socio-economic […]
SOCIAL MEDIA ROI: MEASURE AND OPTIMIZE
“Not everything that counts can be counted, and not everything that can be counted counts” (Albert Einstein). Many companies use social media for marketing; few, however, calculate the real economic return on investment in activities on social. And investments are […]
THE INBOUND MARKETING AND STRATEGY OF CONTENTS: FACEBOOK CANVAS
The contents, you have to work on contents! And this is the strategy of inbound marketing: get visibility through a natural interest of the people. But how do you create an effective content marketing strategy? THE INBOUND MARKETING Since 2006, […]
Expert or do it yourself? Web agency vs site builder
The realization of websites may seem simple for a design guru, but for the ordinary business man is a difficult process to understand, confused. For some time now it is clear that investing on the internet is one of the […]
THE IMPORTANCE OF INCREASING THE SAFETY OF A WEBSITE IN WORDPRESS.
WordPress is a CMS (Content Management System) open source most used in the world, with more than 14.4% market share globally. This means that a site of 7 is assisted by the platform scheduled for the first time in 2003 […]
COOKIE LAW KIT DELLA 7HOST: E SEI SUBITO A NORMA DI LEGGE!
Sorry, this entry is only available in Italiano.
MOBILEGEDDON: it’s ranking time!
We talk about the new Google’s algorithm launched in April 21, 2015, that aims to significantly change the results on the search engines, giving preference to mobile-friendly websites. The potential impact of this update is absolutely huge. As many as […]
THE IMPORTANCE OF WEB REPUTATION
Monitoring your online reputation has become a complex and delicate activity, because of the growing complexity of the Internet. The new services and new trends that are borning every day in the web, while it represent new opportunities, on the […]
NEW DOMAIN EXTENSIONS: HOW TO CHOOSE THE BEST ONE!
As is well known, until recently the gTLD (acronym for general Top Level Domain) were limited to a few solutions. The .com extension was dedicated to commercial activities,. net for those who wanted to dedicate network aspect, but the choice […]
HAVE YOU BUILT A WEBSITE? COMMUNICATE IT!!
Online advertising is experiencing a golden age and the growth rates are more and more interesting. To create a website that does not reach its intended users is useless. WHAT IS AN ADVERTISING CAMPAIGN ONLINE? An online advertising campaign is […]

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